In this episode of the NSCA Coaching Podcast, we delve into one of the biggest topics in college sports today–Name, Image, and Likeness (NIL). Tune in to learn more about this game-changing development and its implications for college athletes. Hannah Burkhart, a graduate student in Sport Science and Coaching Education at East Tennessee State University (ETSU), shares her experience as a student-athlete and brand ambassador. Eric McMahon, the NSCA Coaching and Sport Science Program Manager, joins her in the discussion to unpack the details of NIL policies, learn about the impact of social media on student-athletes, and uncover potential career benefits of NIL for personal branding. The episode focuses on the journey of the student-athlete towards professional growth. Don't miss out on this crucial discussion–listen now to stay ahead of the curve!
Connect with Hannah on Instagram at: @hannaahnichole or LinkedIn: Hannah Burkhart | Find Eric on Instagram: @ericmcmahoncscs or Twitter: @ericmcmahoncscs
Up Next in Season 7
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Season 7 Episode 16 with Brijesh Patel
This episode of the NSCA’s Coaching Podcast features the 2024 NSCA College Strength and Conditioning Coach of the Year, Brijesh Patel. Patel shares decades of wisdom and experience with NSCA Coaching and Sport Science Program Manager, Eric McMahon, including valuable lessons to support a fulfilli...
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Gatorade Special Podcast with Bryan M...
In today's National Football League (NFL) world, teams are always on the lookout for the best talent. That is why strength and conditioning coaches are crucial in optimizing a prospect's value. This special episode of the NSCA Coaching Podcast features NFL Combine expert, Bryan McCall, sharing d...
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Season 7 Episode 15 with Carissa Gump
This episode of the NSCA Coaching Podcast presents drug testing and anti-doping initiatives in elite sport. Team USA 2008 Olympian, Carissa Gump, discusses how her journey as an international level weightlifter led to her becoming an ambassador for fair competition. Gump shares lessons from overc...
